BRAC Bank: Top performers of Retail and SME Banking recognized with ‘TARA Business Champion Award’
BRAC Bank celebrated the sixth anniversary of its pioneering women's banking initiative, 'TARA,' which introduced a comprehensive range of banking solutions tailored specifically for women in Bangladesh.
Recognized as the first bank in the industry to offer such an extensive suite of services catering to women's diverse banking and financial needs, BRAC Bank revolutionized the landscape of women's banking in the country. TARA empowered women by providing customer-centric solutions that added value to their lives, enabling them to take charge of their finances, businesses, careers, and aspirations.
Over the past six years, TARA has emerged as a trusted partner, supporting the progress of more than 300,000 women across various sectors, including corporate professionals, business owners, homemakers, students, and senior citizens. Regardless of their social strata, TARA has been instrumental in providing suitable solutions to women from all walks of life.
BRAC Bank organized a ceremony at its Head Office in Dhaka to commemorate this milestone on June 22, 2023. During the event, 24 exceptional officials from Retail Banking and 22 from SME Banking were honored with the prestigious 'TARA Business Champion Award.' Selim R. F. Hussain, the Managing Director & CEO of BRAC Bank, presented the awards to the deserving recipients.